Under the commitment to become part of the educational development for Thai youth, Thai AirAsia in collaboration with the Book for Thailand Foundation, held activities to promote Thai education under the “Connecting our Wisdoms” project for two consecutive years, aiming to enhance positive reading habits to Thai youth.

The Book for Thailand Foundation is a nonprofit organization with the aim to promote and encourage the use of libraries in the country. In doing so, the Book for Thailand Foundation accepts donations of English textbooks from overseas 4-6 times each year, and up to 50,000 copies of English textbooks are donated. The Book for Thailand Foundation opens the opportunity for various agencies and institutions across the country to access donated books. However, a slight obstacle lies in the availability and transportation costs in delivering books to different areas. Due to inadequate storage space, the books need to be efficiently delivered.